Pricing

Every plan is the whole store.

Unlimited products on every plan. Essential is the complete store; Plus adds the extras. No listing fees, no transaction fees, full support on every plan. You take payments through your own Stripe, Square or PayPal account.

30-day free trial. No credit card required.

Plans & pricing

Our live plan lineup is available at signup, every plan starts with a 30-day free trial, no credit card required.

See Plans at Signup

Every plan includes the full store, unlimited products, the Etsy sync, galleries, blog and full support. Plus adds features on top, never basics.

In every plan, the full toolkit

Every one of these ships in IndieMade today.

Sell

  • Variations and the options system together: per-variation prices, SKUs, stock and photos, reusable templates, custom options on the same listing
  • Payments: Stripe, PayPal, Square, together at one checkout
  • Live shipping: USPS, Shippo, ShipStation, zone/flat
  • US sales tax & import tariffs, handled
  • Orders, invoices, inventory & digital downloads

Reach

  • The best Etsy sync there is, two-way listings, inventory, variations, personalized options and photos
  • One-click import of your whole Etsy shop
  • Facebook & Instagram, Printify print-on-demand
  • SEO, meta tags, schema, sitemap, redirects

Grow

  • Promotions, coupons & favorites
  • Reviews with automated reminders
  • Abandoned-cart recovery & back-in-stock emails
  • Google Shopping & Pinterest feeds

Your site

  • 17 themes, sections builder & inline editing
  • Galleries, blog & custom pages
  • Custom domain
  • Full support, the same on every plan

No plan is the “lite” plan.

The complete store ships in Essential. Plus adds the extras, and you can change plans anytime.

How it stacks up

Everyone else gates the store and marketing across a tier matrix. On IndieMade the full shop and every growth tool is in every plan.

Platform Starts at Full store + marketing on entry plan Platform transaction fee
IndieMade see plans Yes None
Shopify $39 · $29 annual No, heavily gated Up to 2% without Shopify Payments
Big Cartel Free / $15 No, features gated by tier None
Squarespace $19-99 No, gated by tier 2% on entry; up to 7% digital
Wix $29 cheapest selling plan No, gated by tier None

Competitors' 2026 published rates. IndieMade pricing shown live from our plan catalog. Platform transaction fee is what the platform itself adds to a sale; on every platform you also pay your payment processor's standard rate, about 2.9% + 30¢ a sale with Stripe, Square or PayPal.

Questions, answered plainly

Can I cancel anytime?

Yes, no contracts, no cancellation fees. You can also switch plans whenever you like.

Do I need a credit card for the trial?

No. The 30-day trial is your real store, no card required.

Are there transaction or listing fees?

Never, on any plan. IndieMade adds no fee to any sale. You take payments through your own Stripe, Square or PayPal account.

Is hosting and my domain included?

Hosting is included on every plan, and every plan supports your own custom domain.

Try the whole store, free for 30 days.

No credit card required.

Start Your Free Trial